This ground-breaking initiative, which will be
carried out in partnership with the United Nations Development
Programme (UNDP) and other partners, marks 100 years since the
Cadbury brothers first began trading in Ghana and aims to
holistically support the development of sustainable cocoa growing
communities.
Research by the Institute of Development Studies, Sussex, and
the University of Ghana, Legon, into "Sustainable Cocoa Production
in Ghana," funded by Cadbury, showed that the average production
for a cocoa farmer has dropped to only 40% of potential yield and
that cocoa farming has become less attractive to the
next potential generation of farmers.
addressing the issues
The Cadbury Cocoa Partnership programme aims to address some of
the root causes of these issues - improving farmer productivity and
helping to attract the next generation into cocoa farming.
The Partnership will focus on:
1. Improving cocoa farmer incomes: by helping farmers increase
their yields and produce top quality beans.
2. Introducing new sources of rural income: through microfinance
and business support to kick start new rural businesses and
introduce additional income streams such as growing other
crops.
3. Investing in community led development: to improve life in
cocoa communities e.g. supporting education through schools and
libraries, supporting the environment through biodiversity
projects, and building wells for clean, safe water.
4. Working in partnership: developing a pioneering model which will
be led from the grass roots. Farmers, governments, NGOs and
international agencies will work together to decide how the funding
is spent and work with local organisations to turn plans into
action.
cadbury products cafe bar
Cafe Bar can supply and deliver a range of Cadbury hot chocolate
drink ingredients for use in instant drinks dispensers or general
catering use.
Cadbury instant hot milk chocolate drink and Chocolate Highlights,
the low calorie option, are both available in traditional
pillow packs, tins and one cup sachets to suit all catering
situations.
See our Cadbury Ingredients
Section.
In addition Cafe Bar can supply hot chocolate drinks dispensers in
full Cadbury livery for added visibility and brand awareness.